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Mobile SEO 5 Tips for a Mobile Optimized Website

October 06, 2020 ~ by Savannah A.

Mobile SEO 5 Tips for a Mobile Optimized Website

Any online marketer wanting to engage people, will need to pay as much attention to desktop users as to mobile users. Google shares this same idea and already prioritizes mobile friendly websites over non mobile friendly websites when listing search results. Having a Mobile SEO website can make your company stand out. Let’s have a closer look at the importance of mobile by giving you 5 tips for a mobile optimized website.

Mobile SEO Tip 1. Adapt to smartphone touchscreens

One of the main differences between mobile devices and desktops is the way they interact with its users. On smartphones, users are used to scroll with their fingertips and swiping their way around. Making your site responsive is not enough to create a fully satisfying user experience. You will need to optimize your website for touch screens. That includes adding touchscreen navigation to your mobile website. For instance, you will need to make sure that web forms, like email opt-in forms, are easy to fill in on touch screens as well. Mobile SEO will aid in keeping attention on your web page.

Mobile SEO Tip 2. Commit to your website speed

The load time of a website is even more important on mobile sites. In fact, the amount of mobile users that drop out significantly, increases if a website takes more than three seconds to load. Mobile users are merciless when it comes to load time. Luckily it is definitely possible to lower the load time of your Mobile SEO website. Be careful when uploading videos, images, whitepapers or other content and try to keep down the file sizes. Also, make sure you apply AMP and simplify your site as much as possible. With AMP you minimize the styling of your website, leading to a flat and fast site. When designing your website, think of yourself being one of those visitors. Don’t we all get annoyed by slow and heavy videos played automatically when entering a home page?

Mobile SEO Tip 3. Include micro-interactions

Micro-interactions can be found all over your mobile device. Although most of us won’t even realize the importance of these micro-interactions, it is just one of those things we can’t live without. Micro-interactions are small design elements showing the progress of a process like a download or update. As downloads or updates are processes which can take a while, the mobile user needs to be updated. By showing small visual movements, users are aware of the status and assured that all is going well. These digital interfaces are therefore like the middlemen between users and the final outcome. Has a user clicked on a video, but is it going to take some time to fully load it? Then show the content is coming up. As mobile users tend to be less patient, this is essential for any Mobile SEO optimized website.

Mobile SEO Tip 4. Keep it simple

 Keeping it simple will make sure visitors don’t lose their attention. Therefore you’ll need to include enough white space, avoid too much text, and minify your site’s HTML and CSS. Installing a proper caching plugin will also get you a long way. Lower the amount of distractions while keeping the creative interaction, because in the end for a Mobile SEO Website too keep customers there, it has to be simple and creative at the same time.

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Mobile SEO Tip 5. Include a dynamic keyboard

Dynamic keyboards avoid the need to switch between keyboards every time you enter data. As mentioned in one of our other tips for a Mobile SEO website, the key idea is to facilitate things. A dynamic keyboard is one important way to do this. Dynamic keyboards, for instance, will automatically show numbers when there’s a need to enter a phone number.

Take Aways

Now that we have uncovered these Tips why not get your Website A Mobile Friendly Design? Do you want your project started now? Our Website Design team would be happy to help you!

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